Oct 15, 2013
12:30 PM
Style & Design

'Unique Retail Emporium' Gift-ology Opens Shop in Blue Back Square

'Unique Retail Emporium' Gift-ology Opens Shop in Blue Back Square

Also see our story on some buzz about dining at Blue Back Square.

Gift-ology, billed as “a unique retail emporium that brings together a world of charming and unusual gifts, as well as famous brands,” has opened a shop in Blue Back Square in West Hartford.

Gift-ology’s promise of “perfecting gift-giving” is on full display at its new location, according to a release, which says, “Area shoppers will find brands such as Alex & Ani, Mariposa, Lolita Glassware, Uno de 50, Petra Azar, Yankee Candle, Story Jewelry, Farmhouse Fresh, Nora Fleming and many more."

Gift-ology’s mission of affordable luxury “is about making customers feel they can afford something that’s truly special, even magical,” Donna Snow, a Gift-ology spokesperson, said in the release. “We want everyone who walks in the door to discover something extraordinary.”

The company plans to open approximately 12 Gift-ology stores this year. To reach the one in Blue Back Square, call (860) 257-5700.

Blue Back Square is New England’s newest shopping, entertainment and living destination located in the heart of West Hartford. It is a 600,000-square-foot, mixed-use development that serves as an extension of West Hartford center, a popular pedestrian-friendly shopping and dining district that presently consists of nearly 200 upscale national, regional and local boutiques, restaurants, theater and a food market.  For more information, visit www.bluebacksquare.com.


'Unique Retail Emporium' Gift-ology Opens Shop in Blue Back Square

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