Dec 10, 2013
10:02 AMStyle & Design
Holiday Gifts from a 3D Printer: MakerBot's New Greenwich Store Lets Santas Be Cutting-Edge
Want to be the coolest, most cutting-edge Santa this holiday season?
If so, then a trip to Greenwich is in order, where the tech company MakerBot is expanding the seasonal retail experience by adding creatively new three-dimensional options, along with its core products.
MakerBot, which describes itself as the global leader in desktop 3D printing and scanning, has opened two new retail stores to supplement its original store in at 298 Mulberry Street in the NoHo district of Manhattan.
A Boston store is located in the city’s premier shopping district, at 144 Newbury Street, and the Greenwich store is also located in a top shopping destination, at 72 Greenwich Avenue.
The new stores showcase MakerBot’s innovative 3D printers and scanners, while also featuring the MakerBot 3D Photo Booth, workshops and unique 3D “printed goodies perfect for stuffing your stockings.”
Some of those come from the MakerBot Gum Ball machine, which contains MakerBot-made miniature 3D printed keepsakes to choose from, with Greenwich and Boston specialty-themed items in those respective stores. (Jenny Lawton, president of MakerBot, assists CEO Bre Pettis, with the ribbon cutting ceremony at the new MakerBot Store in Greenwich. Photo by Louis Seigal/insue.com.)
Here’s how it works, according to the post on the Gum Ball Machine on a MakerBot blog:
“For just $5, you can bring home a little piece of MakerBot. Our Gumball Machines have all kinds of designs that fit into classic prize capsules, dispensed through a coin-operated vending machine. Each piece was made with MakerBot quality on one of the Desktop 3D Printers in our BotFarm. Find cute things and functional things; just pop in your token and choose your treasure. Be sure to check out our limited seasonal collections. Whatever you pick, you'll have a great piece to show off the capabilities of our machines, and a perfect conversation piece to explain 3D printing to your friends.”
In addition, here’s the blog note on MakerBot gifts:
“One of the best parts of visiting the MakerBot Store is the chance to grab unique gifts you won't find anywhere else. Really. Items for sale were designed by members of the MakerBot Design Team and some of the best superstars on Thingiverse. Choose from functional jewelry and accessories to amazing pieces of art, all made with careful attention to quality and detail.”
Sounds cool and cutting-edge, right?
“Boston and Greenwich are great retail environments and we are excited to bring the MakerBot Store to both cities,” Bre Pettis, CEO of MakerBot, said in a release on the opening of the stores. “This is also a homecoming of sorts for some of our employees as many attended schools in the area; our president, Jenny Lawton, has also been a retail fixture in Greenwich, Conn., and ran her own tech company in the Boston area.” (Mike Morales, creative director with MakerBot, shows off a 3D printed great white shark skull at the Grand Opening of the new MakerBot Store in Greenwich. Photo by Louis Seigal/insue.com.)
Lawton is a long-time tech industry executive and is one of the top women in technology, the release said, elaborating, “A few years ago, she took a break from the high tech world and ran two successful independent bookstores, Just Books in Greenwich and Old Greenwich, as well as owning Arcadia Coffee in Old Greenwich, Conn. In Boston, Lawton was founder of an information technology-consulting firm that was recognized on the 1998 Inc. 500 list of the fastest growing privately held U.S. companies and on the Deloitte and Touche Fast 50 and Fast 500 lists for 1997 and 1998.”
“Boston and Greenwich are both terrific, tech-savvy communities, so it seemed natural to expand the MakerBot Store presence in these two areas,” Lawton said, noting that locations all over the world were considered.
Judging by the response to the Manhattan store, there should be lots of traffic at the new locations in Greenwich and Boston. “The MakerBot Store in New York City has become so popular that it is often touted as a tourist destination and has school groups visiting for field trips and visitors from around the world that make the MakerBot Store a must-see place to visit,” the release said.
In addition to the MakerBot Stores, MakerBot also sells its popular MakerBot Replicator 2 Desktop 3D Printer, MakerBot Digitizer, and MakerBot Filaments both online and through retail partners, such as Microsoft Stores.
The MakerBot® Replicator® 2 Desktop 3D Printer has been heralded as Time magazine’s Best Inventions of 2012, Popular Mechanics’ Editor’s Choice Award for Overall Winner - Best 3D Printer, received a TechCrunch Crunchies award for Best Hardware Startup, a Popular Mechanics’ Product of the Year designation, a Gold Edison Award for Best Design, and was a Fast Company Innovation by Design Award Winner 2012. The MakerBot® Digitizer™ Desktop 3D Scanner, released this fall, was just named a Popular Mechanics’ Breakthrough awardee.
To learn more, see MakerBot’s website.
The Greenwich MakerBot Store is located at 72 Greenwich Avenue, and can be reached by email at firstname.lastname@example.org on online at makerbot.com/retail-store. It is open Monday through Saturday, from noon to 7 p.m., and Sunday from noon to 6 p.m.Holiday Gifts from a 3D Printer: MakerBot's New Greenwich Store Lets Santas Be Cutting-Edge